Category Matt Caiola 5WPR

content_marketing

Keys for Success in Content Marketing

Content marketing can help a business to attract new customers and increase sales when done properly. Most businesses have a documented content marketing strategy as content is very important for a business. Content marketing is particularly useful as it helps…

Value of SEO Beyond Traffic

Value of SEO Beyond Traffic

Search engine optimization is incredibly important for companies whose websites appear higher on search engine results pages generating more organic website traffic, and ultimately sales. Though many social networks, such as Facebook, Instagram, Twitter, TikTok and YouTube, now have their…

tiktokmarketing

TikTok Stats for Marketers 

Although plenty of people still think that TikTok is the go-to video platform for singing and dancing, the platform has grown over the last couple of years to encompass every type of content and community on the internet. Not only…

How Companies Should Pitch Influencers

When looking to invest in influencer marketing campaigns, plenty of companies tend to underestimate the influence that various industry members have over their target audience. That means, many companies shouldn’t just be looking at social media influencers when creating influencer marketing campaigns,…

Top Strategies to Improve SEO Efforts

There are many reasons why companies need to constantly be working on their search engine optimization efforts with the biggest one being the fact that the competitive landscape is constantly changing while search engines are rolling out various updates to…